Snapdeal acquired freecharge, the mobile wallet platform, headquartered in Mumbai, India, has been in news a lot these days. Recently, according to an article published in Times of India, freecharge is about to get sold by SoftBank for a price as low as $150 - $200 Million. According to the sources, SoftBank's main priority is to sort out the shareholders disagreement at Snapdeal and to make a further progress in Flipkart, after which follows the Freecharge Sale. Paytm has been giving a tough competition to freecharge but, the idea of selling freecharge at such a low price caused a sudden blow in the media and, soon after came the news of Snapdeal's acquisition by Flipkart.
The firm was bought by Jasper Infotech, for $400 million, two years back in a complementary pairing of cash and stock. Snapdeal recently offered $20 million to Freecharge and appointed a new CEO, Jason Kothari. Freecharge also tried to talk with PayPal and PayU, the global majors for raising capital over the past year but, the talk did not meet the expectations to materialize. However, Pho nepe, Flipkart owned UPI transaction enabling team has seeking investors separately like PayPal for funding independent of freecharge. The prime reason behind the failure of Freecharge as per ex-employee is it's unsuccessful on-boarding of offline merchants. It seems that freecharge even failed to compete with "Gurgaon-based" e-wallet, Mobikwik. Before the announcement of demonetization by our honorable Prime Minister Narendra Singh Modi, even freecharge did hit the daily transaction peaks of $1.15 million.
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